Wednesday, January 25, 2012

COMING UP WITH BETTER TITLES FOR THIS YEAR'S TOP FILMS


A good movie title sends people running (or driving) to theatres while a bad title doesn’t entice people to turn off CSI, get off the couch, and leave the house.  (For example, I run to the theatre to fork over $13 whenever a movie is released that has “Madea” in the title.)  Some of the movies released this year had titles that fit perfectly (The Artist, Drive, Moneyball), but others could’ve done much better.  Too bad they didn’t ask me for advice before these movies were released.